Initiatives to attract investment boosted by State Government funding
11 May 2011
Manningham City Council has received $77,000 in
grant funding from the Department of Planning and Community Development
to undertake a study exploring the types of market mechanisms that would
attract future commercial and retail tenants to Doncaster Hill, with a
particular focus on creating 'green' jobs.
The project is being undertaken by consultants,
SGS Economic and Planning, and will provide an understanding of Doncaster
Hill's potential for future commercial and retail attraction, as well
as an action plan to attract private sector business.
Council is taking a proactive approach to commercial
investment by requiring residential developments to include active street
frontages, with retail or office accommodation, promoting a multi-functional
activity centre that is attractive to private sector business. This will,
in turn, generate increased, and a wide variety of, retail and orhter
employment opportunities and bring more residents to the area.
A recent economic analysis conducted by MacroPlan
(1.6Mb) found that there is 'significant underlying demand for the type
of high-density mixed-use development envisaged by the Doncaster Hill
Strategy. This demand will continue to grow with population changes and
the return of more favourable property investment conditions.
The report also predicted that Doncaster Hill will
develop into a vibrant urban community, as envisaged in the Strategy,
and 'confirms the potential to create a state of the art, contemporary,
sustainable, high-density mixed-use village at Doncaster that enhances
the social, environmental and cultural characteristics of the centre.'
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